In our business, reputation is everything. Saying what you mean and meaning what you say is fundamental to public relations. Despite that, there is often the perception that PR is fickle, fast-moving and a little floozy and we’re firm in our belief that not all PR works in that way.
Here at Purple Pitch PR we base our work with you on three values and weave them into everything we do. These values remain at the core of our activity to make sure any work we do works for you, lands correctly, and people receive it in the way you intend.
Check out our three big pillars of good PR below:
Reputation.
Being worth your salt means a lot in our line of work. Being able to be upfront, do what you promise and put your best foot forward is at the cornerstone of public relations. If we’re going to work for you, we need to understand your reputation – where it is and where you want it to be. With good reputation in play your stories will be readily received, so one to consider before your discovery call with us.
Influence.
Good PR influences people. By that we mean it shifts or encourages a way of thinking or a perception. This goes deeper than the use of the word ‘influencers’ on social media – think instead about how you want to be seen and the people you want to notice you. By focusing on influence, we make sure we reach the right people.
Engagement.
There’s no point saying something unless it’s heard, right? Engagement sparks a reaction, and tapping into some kind of emotion gets your messages heard. We can craft the best ways to spark engagement to make sure your message gets noticed.
Like the sound of the above? Considering these three values before checking in for a discovery call with us is a great way to focus on your needs and objectives , so we can work out the best strategies to support.
Book your 30 min call with our team here – and let’s get the ball rolling!